Landamores was founded in 1923 by Ted Landamore.

Following the completion of his apprenticeship at Brooke Marine, Ted joined the Royal Navy Air Service (RNAS) and later the British Air mission to Japan. On returning his first venture was hiring out rowing boats, half-deckers and a motor launch from a site near Wroxham Bridge.


He progressed on to building motor cruisers and established a hire fleet, quoted as being “the smartest the broads had ever seen”. He sold the day boats to Billy Littleboy, who formed Broads Tours, and also built for him the very first tour boat (water bus).  During the war Landamores built 45’ Harbour launches and 75’ Air-sea Rescue launches plus a variety of more mundane items including ends for Nissen huts.

By 1967 the hire fleet numbered twenty six and Ted’s son Leslie was established and running the company. Leslie, himself a renowned designer, designed many rowing and sailing dinghies, which pioneered the “lapstrake” method of glued plywood construction and included the National 12 “Sparklet” design . He also designed and built a number of motor cruisers for private customers. Eventually the hire fleet was sold and the yard focused entirely on private work.


Leslie was himself a keen sailor and had early in 1965 purchased an Alan Buchanan 30 footer "Jano" and joined in racing with the East Anglian Offshore Racing Association (EAORA).

Later he teamed up with John Harrison and designers Holman & Pye to create the Hustler range of offshore yachts. In 1971 the first Hustler 25.5, named UFO was completed for a young Richard Mathews, who campaigned it very successfully. Building on this Richard had a one-off ¾-tonner built (UFO 2). Following further successes with this boat, several of his friends wanted one like it.


In 1973 Richard formed Oyster Marine and contracted Landamores to build the yachts for him and the UFO 34 was the start of a whole range, the model name later changing to Oyster to match the company name.  With Landamores quality built yachts Oyster Marine has gone on to be the most successful yacht builder in the UK today. Landamores continued to support Oyster Marine and build almost exclusively for them, the current range constructed on site at Tunstead Road ranges from 14.26m (46ft) to 22.10m (72 ft.)

The present day sees Leslie’s son Anthony, the third generation Landamore, at the helm. Anthony retains his links with the broads as well as on the international scene and past Commodore of the NBYC.

A more detailed history of Landamores is available in the form of a small publication entitled “The Elanco Story” by John Yaxley who composed it when he retired, from notes he had kept over the more than 50 years that he worked for the company.

“The Elanco Story” is available from our offices in Hoveton.


Marsh Road


Tunstead Road